The Marketing Specialist supports the Mayo Clinic Laboratories global sales team by developing proactive proposals and designing presentations that convey our value story and position us for success with current clients and new prospects. The Specialist also collaborates with a cross-functional proposal team and subject matter experts to write responses for requests for proposals (RFPs) and vendor questionnaires. 

The Marketing Specialist will provide strategic marketing consultation and guidance to various clients. The Specialist will partner with the Senior Marketing Specialist and/or Marketing Manager to build marketing plans, as well as drive, implement, monitor, and measure results of marketing activities to advance Mayo Clinic’s mission, strategic plan and business objectives. The Specialist will be involved in the strategic evaluation and tactical execution of marketing activities. The specialist demonstrates a strong understanding of marketing, critical thinking, and strategic counseling. 

Additional Responsibilities:

• Craft compelling proposals that capture the client’s needs and showcase our organization’s strengths and capabilities
• Create content that articulates complex information in a clear and concise manner
• Customize previous proposals and presentations to align with new business opportunities
• Collaborate with internal teams to gather data for RFPs
• Help the Senior Marketing Specialist maintain our proposal content library and develop a strategic response management system
• Represent Mayo Clinic internally and externally
• Demonstrate project management skills and the ability to manage projects through the entire project life cycle 
• Proactively seek opportunities to build and improve positive relationships with colleagues, leaders, and experts 
• Understand and act independently to drive functional strategies forward to advance Mayo Clinic’s mission, strategic plan and business goals
• Build credibility with peers and internal stakeholders
• Assess opportunities for improvements and demonstrates willingness and ability to adapt to change

Visa sponsorship is not available for this position

During the selection process you may participate in an OnDemand (pre-recorded) interview that you can complete at your convenience. During the OnDemand interview, a question will appear on your screen, and you will have time to consider each question before responding. You will have the opportunity to re-record your answer to each question – Mayo Clinic will only see the final recording. The complete interview will be reviewed by a Mayo Clinic staff member and you will be notified of next steps

This position is 100% remote work; can work from anywhere in the U.S. Occasional travel may be required based on business need.

Required Qualifications:

• Bachelor’s degree in Technical Writing, Communication, English, Journalism, Marketing, or related field
• 3 years professional experience writing proposals and/or responding to RFPs
• Strong proficiency in Adobe InDesign and Microsoft PowerPoint (please indicate this competency on your resume)
• Exceptional writing, editing, and proofreading skills
• Meticulous attention to detail
• Ability to work independently in a fast-paced environment while managing multiple projects and meeting tight deadlines

Preferred Qualifications:

• Experience with proposal management and automation software such as Responsive or Loopio
• Proposal writing experience in healthcare 
• Knowledge of proposal development best practices (please note any applicable professional certifications such as APMP)
• Broad based knowledge of marketing strategies
• Desire to work effectively in a consensus-style and collaborative environment that expects and promotes teamwork
• The ability to inspire trust and confidence and maintain a high degree of professionalism and confidentiality 
• High personal motivation supporting a strong work ethic, flexibility, and creativity 
• Has a positive influence on others